Prospecting: List Of All Services Included
- Paid and organic social advertising
- Building landing pages, autoresponders, notifications, and workflows to nurture leads, donors, and customers.
- Arranging list rentals and rev shares.
- Booking sponsored content, employing influencer marketing, and other opportunities.
- Nurture campaigns and workflows to maximize the lifetime value of leads.
- Producing and writing content required for prospecting campaigns.
Digital Marketing: List Of All Services Included
- Email marketing campaigns
- Google Ads (Search, Display, & YouTube)
- Paid social advertising (Facebook, Instagram, LinkedIn, Twitter, others).
- Content writing for blogs, emails, ads, and other digital content.
- SMS & MMS text messaging.
- Google Analytics and SEO.
CRM Management: List Of All Services Included
- Creating workflows to manage relationships, customers, donors, or leads.
- List segmentation and data maintenance.
- Live dashboard reports for marketing metrics, website traffic, ad performance, or sales/development staff performance.
- Task management automation in HubSpot, SalesForce, Asana, or Monday.com.
- Building enhanced website features to capture leads, generate meetings, book calls, and receive payments.
- Developing sales pipelines, deal stages, and automations.
"Since hiring Optimize Consulting, Libertas Institute and the Tuttle Twins have captured thousands of new donors and fully embraced automation to simplify our wealth-screening and donor cultivation process. On top of this, the Optimize team has achieved a positive return on investment for our prospecting efforts."
President of Libertas Institute & Author of the Tuttle Twins
"Not only is Optimize Consulting exponentially growing our donor base by thousands of new supporters, but they are acquiring more leads with five, six, and even seven-figure annual giving capacities than any of our previous prospecting efforts. I encourage you to hire Optimize Consulting and grow your organization's online fundraising and digital infrastructure."
Chief of Staff, Young Americans for Liberty